From Your Deepest Dive To Your Longest Day In The Water
What if one pair of fins could do it all? From 100-metre dives to training, teaching, exploring and spearfishing, that is exactly why we created Al...
The Pressure Behind The Perfect Dive
Social media shows spectacular freediving performances but rarely the years behind them. A closer look at comparison, pressure, anxiety, unrealisti...
Performance Should Not Hurt
Why should high-performance freediving foot pockets hurt? Discover how Alchemy ICON combines efficient power transfer, adaptive fit and all-day com...
Why We Created ICON
Discover why Alchemy created ICON carbon freediving fins, combining competition-grade performance, adaptive fit, comfort and versatility in one sys...
Alchemy ICON Freediving Fins: Tested In The Real World
Tested across oceans, lakes and depths around the world. Luca, Christine and Josh reveal what Alchemy ICON freediving fins really deliver in the wa...
Everything Changes Next Friday
Years in the making. Built to solve real problems. Next Friday, we reveal it.
The Skill Nobody Notices Until It Saves A Life
Situational awareness is one of the most overlooked skills in freediving. Constantly observing your surroundings helps prevent accidents, improves ...
Being Unreachable Is A Luxury
Being unreachable has become one of modern life's greatest luxuries. Learn how stepping away from constant notifications can improve focus, support...
The Science Of Trusting Your Buddy
Discover the science behind trust in freediving and why a reliable buddy is one of the most important factors in safety, performance, and confidenc...